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July 22, 2019 23:23

You are browsing the archive for PPC.

$5 Billion Reasons Why NIKE Stock Will Double In 12 Months (Hint: It’s Not Kaepernick)

While participating in many of the social media debates about the Nike strategy, I realized that domainers are still stuck on CPC economics and really miss the point of a direct-to-digital model. For this post I will reprint a post from 2012 about Lifetime Customer Value.  Here’s the story. The pressure is on for Nike […]

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The World Sees Dyslexia As A Disadvantage – It’s Not; How To Manage Your Boss

What Your Profile Picture Says About You; E-Commerce Fraud: What Your SMB Needs to Know; Microsoft and Google prepare for big leaps in quantum computing; Learn PPC marketing: 5 BIG IMPACT tips; The secret sauce of any successful company are its employees; We Can Predict the Weather, Why Not Quality of Hire; Amazon Go: Building […]

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#BODIS : Domain parking payouts in #Bitcoin growing in popularity

BODIS, a DomainGang sponsor, operates a successful domain parking and monetization platform from Bodis.com. Last year, we interviewed its principals during NamesCon, learned about the company’s processes, and how it constantly strives to improve the services provided. A quick chat with Matt Wegrzyn, founder and CEO of BODIS, identified another important benefit of using the […]

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Google bans pop-unders as the source of AdSense ads

Google has banned the serving of annoying pop-under ads as the originating source of AdSense ads. Pop-unders are web browser sessions that are displayed behind a visitor’s active window, and appear once that window closes, revealing ads or other content. Google now bans all AdSense content from being monetized, when served via pop-unders, or from […]

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ParkingCrew bans “far right” content from PPC revenue counters

ParkingCrew has updated its Terms of Service (TOS) and now bans certain types of content, disallowing it from its PPC revenue calculator. The new TOS has to be agreed to, before gaining access to one’s ParkingCrew account, and contains the following interesting addition, among others: 11. No campaigns/ads are running on any sensitive sites – […]

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Internet Reboot Report : Dandruff, Cheeto crumbs main cause of PPC domain “fat-fingering”

Typo-squatting owes a lot of its success to fat-fingering, the act of slipping a finger while typing a domain in the browser. While some typographic errors are true misspellings of a domain name, a large number is due to foreign residue trapped inside the keyboard. According to the Internet Reboot Institute : “About 87.5% of […]

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Sedo : No more “one click” landers for its PPC pages

Sedo announced that as of May 1st, there will be no more “1 click” landers available as a PPC setting. It appears that the main upstream provider, Google, no longer supports this type of feed. Most likely a measure that Google has taken to thwart click fraud, this means that while CTR might decrease, earnings […]

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Did GoDaddy acquire Rook Media?

GoDaddy appears to have acquired Swiss PPC monetization provider, Rook Media, after the following email circulated yesterday afternoon: “We’ve got exciting news: GoDaddy can confirm that Rook Media customers are moving to GoDaddy’s SmartName parking platform. GoDaddy and Rook Media will team up to make this transition as seamless as possible for our new customers […]

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Priceline Founder Jay Walker launches Upside (.com); Wal-Mart Buying Jet (.com) After Amazon Bought Founder’s Diapers (.com)

Nothing like serial entrepenurship: existing one with cash to put into the next they existing that- ask Thiel, Hoffman etc: SEO is Stronger Than Ever in 2016! Hackers Steal $72 Million in Bitcoin From Hong Kong Exchange; The PPC Food Pyramid: A 211 Point PPC Marketing Strategy; Kik users have exchanged over 1.8 billion messages with […]

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Uniregistry one step closer to launching domain editor for PPC landers

One of the things that came along with the integration of Domain Name Sales into the Uniregistry Market, is the change in the parked pages. Instead of the plethora of landers that one customized to suit the context of parked domains, a single, unified “blue hazy mountain” lander became the only choice. Naturally, many domain […]

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